John Chapin, owner of Complete Selling, made a presentation to the Rotary Club of Providence. After videotaping his presentation, we edited the half-hour tape down into four two-to-three minute videos that each deliver pure, unadulterated value. They are not commercials for John's business - they are information that John's potential customers want and need.
However, by delivering pure value to his potential customers, John is also delivering a very smart commercial for his business - one that his potential customers want to watch.
If you're planning a seminar or presentation that will demonstrate your expertise and deliver information your potential customers need, why not arrange to have it videotaped? And, rather than posting one long seminar, why not break it into short, bite-sized chunks your viewers can easily absorb? It's a low-cost, high-impact way to get your potential customers' attention.